Which Marketplace Has the Lowest Commission? (2026)
Which marketplace has the lowest commission? Compare the 2026 commission bands of 10 marketplaces in one table and see why the lowest commission is not the same as the highest profit once shipping, service, and withholding are counted.
9 min readVerimle Editorial Team
“Which marketplace has the lowest commission?” is one of the first questions a new seller asks — and, unfortunately, the wrong one. Commission is not the only deduction taken from an order; shipping, service and transaction fees, marketing participation, and the 1% withholding also take a share of your payout. One marketplace’s commission can be two points lower yet leave less money in your pocket on the same product because of fixed shipping and service items. In this article we gather the approximate 2026 commission bands of ten marketplaces into one table, then show with concrete numbers why the lowest commission usually does not mean the highest profit.
Why is “lowest commission” a misleading comparison?
The commission rate is only one term in the profit equation. Four more things change when you sell the same product on two different channels:
- Shipping model: contracted shipping is deducted in TL by desi; on a cheap product this item is often larger than the commission.
- Service and transaction fees: some channels charge a fixed per-order fee; because it is TL, not a rate, its proportional weight grows on low-priced items.
- VAT added on commission: on most marketplaces a separate 20% VAT is stacked on top of commission; Trendyol is the exception here.
- Return rate and category dynamics: returns run high in fashion, and shipping on a returned order often does not come back.
So deciding by the “cheapest commission” headline is looking only at the tip of the iceberg. The right comparison is not commission but the net amount left per product.
Commission bands of 10 marketplaces (2026 reference)
The table below shows approximate bands based on each marketplace’s general category structure. On every channel the rate varies by category, sub-group, brand, and seller agreement — which is why we give a range, not a single number. Your exact rate is always the one shown in your own seller panel; use the table to orient yourself, not as a decision base.
| Marketplace | Approx. commission band* | VAT on commission | Where it is strong |
|---|---|---|---|
| Trendyol | about %10–25 | not added (price is VAT-inclusive) | highest traffic/volume |
| Hepsiburada | about %8–20 | +20% VAT | electronics, wide catalog |
| n11 | about %6–20 | +20% VAT | electronics, general |
| Amazon | about %5–20 | +20% VAT | global brand, FBA |
| Pazarama | about %8–18 | +20% VAT | general, growing channel |
| Çiçeksepeti | about %10–22 | +20% VAT | gifts, flowers, living |
| PTT AVM | about %5–15 | +20% VAT | low-commission perception |
| idefix | about %10–20 | +20% VAT | books, stationery, hobby |
| Modanisa | about %15–25 | varies by seller | modest/fashion niche |
| Akinon (Koçtaş/Teknosa/Boyner etc.) | store/brand based, no single rate | per agreement | brand stores |
* The bands are public reference; they are not live-verified for every store. It is normal for a channel to appear different in your panel than in the table — the panel wins. PTT AVM, which looks lowest on paper, or Amazon/n11 at the bottom end, may not be the most profitable in your category and price; we will show this not with the table but with the example below.
A trap: VAT added on commission
We did not add the “VAT on commission” column for nothing. On most marketplaces, commission is applied to the VAT-excluded base and a separate 20% VAT is then stacked on top of the resulting amount. So a 10% commission shown in your panel effectively behaves like 12% on your payout. On Trendyol, by contrast, commission is calculated from the VAT-inclusive price with no VAT added on top — which is why Trendyol’s 15% and n11’s 15% are not the same deduction. If you compare the two channels by bare rate, you will be wrong.
Lowest commission ≠ highest profit: a numeric example
Consider a product you sell for 200 TL (VAT-included), with a 120 TL product cost and 2 desi. Let us compare two channels:
- Channel A: 12% commission, no VAT added on commission, and you pay shipping from your own contract (fixed 35 TL in this example).
- Channel B: 10% commission (sounds “cheaper”) but with +20% VAT on commission, and contracted shipping deducts 45 TL by desi.
The VAT-excluded base is about 167 TL in both (200 / 1.20). Roughly:
- Channel A commission: 200 × 12% = 24 TL (from the VAT-inclusive price, no VAT on top). Shipping 35 TL. Total deduction ≈ 59 TL.
- Channel B commission: 167 × 10% = 16.7 TL, plus 20% VAT = 3.3 TL → 20 TL. Shipping 45 TL. Total deduction ≈ 65 TL.
So the “lower-commission” Channel B produced a bigger deduction on this product than A — because the shipping gap more than ate the two-point commission advantage. The numbers are an example; your desi, shipping contract, and VAT rate may differ. But the lesson holds: you should compare the total deduction on the product, not the rate. Rather than doing this one by one, enter the price, cost, desi, and category into the marketplace profit comparison tool and let it place each channel’s net remainder side by side.
Short rule: the lowest commission does not mean the highest profit. A two-point commission difference can be wiped out by a single shipping/service item. Decide not from the commission rate but from the net amount left per channel on the same product.
Deductions beyond commission that determine profit
To see which marketplace leaves you more, the items to look at after commission:
Shipping fee
Usually the most decisive item. On contracted shipping, the fee varies by desi, carrier, and any free-shipping campaign; if you use your own contract you receive the invoice directly from the carrier and it does not appear on your payout. On a low-priced product, shipping can exceed the commission, so the “lowest commission” headline loses its meaning here. Your product’s desi profile determines which channel is cheap for you more than commission does.
Service and transaction fees
Some channels apply fixed per-order or per-store service/transaction fees. Whether they exist and their amount depend on your agreement; you will see them as a separate line on your account statement. Rather than assuming, the best approach is to read the line name in the statement — in a channel comparison these fixed items proportionally hit the cheap product the most.
Marketing and advertising participation
If you use tools such as storefront placement, sponsored products, coupon financing, or campaign participation, their cost also appears separately on the statement. It is independent of commission and arises from your participation choice; even if a channel’s commission is low, aggressive campaign pressure can push total cost up.
Income tax withholding (1%)
On marketplace sales, the intermediary platform withholds 1% of the VAT-excluded sale amount (Law No. 7524, since 2025). Because it applies on all channels, it does not change the channel comparison, but it leaves your cash flow today on every channel; you should include it in your net calculation. The tax side is general information and depends on your store’s tax situation — for exact information, consult your accountant and the official source (the tax authority).
“Lowest” shifts by category
There is no single “cheapest marketplace”; the lowest commission moves around by category. In high-volume, low-margin groups such as electronics, rates are low on almost every channel; in fashion, accessories, and gifts they rise. In books/stationery idefix stands out as a niche, while in modest/fashion Modanisa’s audience can create the difference independent of commission. So the correct question is not “which is generally lowest in commission?” but “in my category and price range, which channel leaves the most net?”
That is why a commission-rate table is a starting point, not an endpoint. If you want to see Trendyol’s own category breakdown, the Trendyol commission rates article deepens the same logic on a single marketplace; we gathered every dimension of the channel-choice decision in the which marketplace is more profitable article.
The right question: which channel leaves the most net on this product?
Let us turn “which marketplace has the lowest commission?” into a question you can actually use to decide: with this cost and desi, on which channel does this product leave the most net profit per unit? The answer can change for every product — on an expensive, low-desi product the commission rate dominates; on a cheap, heavy product shipping dominates. Instead of locking into a single channel, this calculation also shows whether it makes sense to list the same product on several channels.
Because doing this by hand on every product is tedious, the marketplace profit comparison tool takes the price, cost, desi, VAT rate, and category and places ten channels’ net remainder side by side on a single screen; it also accounts for the VAT added on commission and Trendyol’s exception. That way it is not the “cheapest commission” that surfaces, but the channel that leaves the most money on this product.
Frequently asked questions
Which marketplace really has the lowest commission?
On paper, channels like PTT AVM, Amazon, and n11 often sit at the bottom band; but the “lowest band” and the “channel that leaves you the most” are not the same thing. VAT added on commission, the shipping model, and service fees scramble the ranking. You find the real answer for your own product by comparing the net remainder per unit, not the rate.
Why aren’t commission rates given cleanly in a single table?
Because each marketplace sets commission by category, sub-group, brand, and seller agreement; most channels do not publish a single fixed public table. That is why the bands here are approximate, and the exact rate for your store is shown in your seller panel. The panel always beats the table.
Should I switch to a small channel just for lower commission?
Switching on rate alone is risky. A channel with two points lower commission can leave you behind overall through its traffic, conversion, and shipping/service structure. The decision makes sense once you place that channel’s sales volume next to the sum of commission + shipping + service + withholding. First compare the net remainder on the same product, then weigh the volume.
Compare the net left on the product, not the rate
Searching for the “lowest-commission marketplace” starts from the right instinct but ends on the wrong metric. Commission is not the only deduction taken from your payout; shipping, service fees, VAT added on commission, and the 1% withholding together determine real profit. Because tracking these ten channels at once looks complex, Verimlegathers Trendyol, Hepsiburada, n11, Amazon, Pazarama, Çiçeksepeti, PTT AVM, idefix, Modanisa, and Akinon into one panel; it reads the real deductions of every order from the breakdown, derives net profit per product and channel, and alerts you when a deduction is larger than expected. Instead of deciding by a single rate, see what the same product leaves on each channel — and decide accordingly. The rate and tax information here is general/reference; verify the exact rate from your panel and the tax side with your accountant.
One final note: every marketplace commission table here is nothing more than indicative/standard bands and changes frequently by category, campaign, and your own seller agreement; a single rate should not decide your marketplace choice — what decides it is the net amount left after commission + shipping + service fee + withholding + VAT. So before deciding, verify each channel’s exact commission from your own seller panel — Trendyol Seller Panel, Hepsiburada Merchant, n11 Seller Panel, and Amazon Seller Central show the current rate. Then enter these current rates into the marketplace profit comparison tool and recalculate each channel’s net remainder. This guide was reviewed on 18 July 2026.