Marketplace Profit Comparison (2026)
Enter one product's price, cost and shipping, then each marketplace's commission rate. See net profit after commission and 1% withholding tax side by side across 10 integrated marketplaces — each with its own VAT model.
Last updated: July 2026Calculation method and sources
Commission rate per marketplace (%)
Enter each marketplace's rate from its own panel. Rates vary by category and agreement; these defaults are references only.
Highest net for this product
PTT AVM
TRY 113.8322.8%
| Marketplace | Rate | Commission | Net profit | Margin |
|---|---|---|---|---|
| PTT AVM | 12.0% | -TRY 72.00 | TRY 113.83 | 22.8% |
| Hepsiburada | 15.0% | -TRY 90.00 | TRY 95.83 | 19.2% |
| Amazon | 15.0% | -TRY 90.00 | TRY 95.83 | 19.2% |
| n11 | 15.0% | -TRY 90.00 | TRY 95.83 | 19.2% |
| Çiçeksepeti | 15.0% | -TRY 90.00 | TRY 95.83 | 19.2% |
| idefix | 15.0% | -TRY 90.00 | TRY 95.83 | 19.2% |
| Pazarama | 15.0% | -TRY 90.00 | TRY 95.83 | 19.2% |
| Akinon | 15.0% | -TRY 90.00 | TRY 95.83 | 19.2% |
| Trendyol | 20.0% | -TRY 100.00 | TRY 85.83 | 17.2% |
| Modanisa | 20.0% | -TRY 120.00 | TRY 65.83 | 13.2% |
Comparable net = sale − commission (each marketplace's VAT model) − 1% withholding tax (TRY 4.17) − shipping − product cost. Product VAT payable and income tax are excluded because they are the same across marketplaces for the same product and do not change the ranking.
Why comparing marketplaces by rate alone is misleading
“Trendyol takes 20%, Hepsiburada 15%, so Hepsiburada is cheaper” is the most common mistake in multi-marketplace selling. It ignores the single biggest difference: the VAT model. On Trendyol, commission is the VAT-inclusive price × rate, and that figure is already VAT included. On Hepsiburada, Amazon, n11 and Çiçeksepeti, the rate is applied to the base and 20% VAT is added on top. So the same headline rate produces a different deduction depending on the platform.
| 1,000 TL sale | Trendyol @ 20% | Hepsiburada @ 15% |
|---|---|---|
| Commission base × rate | 200.00 TL (VAT incl.) | 150.00 TL |
| + 20% VAT on commission | — | 30.00 TL |
| Total commission deducted | 200.00 TL | 180.00 TL |
The tool above applies each marketplace's own model so the comparison is on the same footing.
How the comparable net profit is calculated
For each marketplace, net = sale price − commission (its VAT model) − 1% e-commerce withholding tax − shipping − product cost. Product VAT payable and income tax are excluded on purpose: for the same product they are identical across marketplaces and therefore do not change which one nets more. This keeps the ranking driven by the two things that actually differ — the commission model and the rate — plus any shipping difference you enter.
What to do with the result
- Enter the exact rate for your product category from each seller panel.
- Read the ranked table: the marketplace at the top nets the most for this product.
- A small net gap is not a reason to leave a channel — traffic, buyer base and operations differ too. Use the number as one input, not the whole decision.
Dig deeper per marketplace
For a single channel, the dedicated commission tools break down the base, VAT and total deduction in detail: Trendyol, Hepsiburada, Amazon, n11 and Çiçeksepeti. For the full Trendyol net profit including service fee and returns, use the Trendyol profit calculator.
Method and sources
The calculator uses the rates you enter, each marketplace's VAT model and the 1% e-commerce withholding tax base (VAT-excluded sale). Commission rates change by category and agreement and must be verified in each seller panel; the defaults are references only.
Frequently Asked Questions
Which marketplace is most profitable for a seller?
There is no single answer; profit depends on the product category, the commission rate in that category, the shipping desi and your cost. This tool applies each marketplace's commission model and rate to the same product and puts net profit side by side, so you decide with your own numbers.
Why can't commission rates be compared directly across marketplaces?
The VAT model differs. On Trendyol, commission is VAT-inclusive price × rate and the result is VAT included; on Hepsiburada, Amazon, n11 and Çiçeksepeti the rate applies to the base and 20% VAT is added on top. So 15% is not the same deduction everywhere; the tool applies each model separately.
What does the comparable net profit include?
It deducts each marketplace's commission (with its own VAT model), the 1% e-commerce withholding tax, the shipping you enter and the product cost from the sale price. Product VAT payable and income tax are excluded because they are the same for the same product across marketplaces and do not change the ranking.
Where should I find the rates?
Enter each marketplace's rate from its own seller panel: Trendyol Seller Panel, Hepsiburada Merchant Center, Amazon Seller Central, n11 Seller Office, Çiçeksepeti Seller Panel. The default rates in the tool are references to start from only.
How do I account for the shipping difference?
Enter your average shipping cost per order in the single field. Since the same product's desi is similar across marketplaces, this keeps the comparison fair. If your shipping agreement differs by marketplace, run each scenario twice with a different shipping value.
Why is the result called 'comparable net'?
Because the goal is to show the difference between marketplaces accurately, not the absolute accounting profit. Lines common to all marketplaces (product VAT, income tax) are excluded, so the remaining difference comes only from the commission model, rate and shipping.
Should I stay on one marketplace or expand to more?
For most sellers a second marketplace is an additional revenue channel using the same stock and content — a portfolio, not a rival. This tool lets you see whether opening a product on a second marketplace makes sense in net-profit terms.
Guide on This Topic
Which Marketplace Is More Profitable? Trendyol, Hepsiburada, Amazon, n11 (2026)
Which marketplace is more profitable? Why lining up raw commission rates is misleading — the VAT model difference, the same-base method (VAT-inclusive total deduction / sale), category and shipping factors, and a clear decision framework.
Read the guideMulti-Marketplace Selling Strategy: One Stock Across Trendyol + Hepsiburada + Amazon (2026)
Multi-marketplace selling strategy for 2026: marketplaces are a portfolio, not rivals. A second and third channel with the same stock and content, when to launch, stock and price sync, operational load, and per-channel profit tracking.
Read the guideOther Free Tools
Trendyol Profit Calculator
Enter price and cost; calculate true net profit after commission, shipping, service fee, 1% withholding tax, VAT and expected returns, free.
Hepsiburada Commission Calculator
Enter the sale price and your Merchant Center commission rate; correctly calculate the commission base, the 20% VAT added on top and the VAT-inclusive total deduction.
Amazon Commission Calculator
Enter the sale price and your Amazon referral fee; calculate the base, the 20% VAT added on top and the total Amazon deduction VAT included.
One product, many marketplaces — track the real margin on each
Verimle separates commission, shipping, fees, withholding tax, VAT and returns for every sale so you always know the margin that actually remains — across every marketplace you connect.
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